Science Museum of Minnesota

Mission Statement

““Turn on the science: Inspire learning. Inform policy. Improve lives.”

Grey Duck Labs collaborated with the Science Museum of Minnesota to create five innovative AR installations, including a dynamic AR Mirror that transports visitors into the Mississippi River in real time utilizing SnapAR’s CameraKit. These experiences enhance education by immersing learners in scientific concepts through a medium they already know and love—augmented reality. By layering interactive digital content onto physical exhibits, the museum now engages visitors in a deeper, more memorable way that makes learning exciting, intuitive, and fun!

Fossilized dinosaur skull exhibited on a circular platform inside a modern building with high ceilings and decorative hanging lights.

Person standing underwater in a swimming pool, wearing sunglasses and a red shirt, surrounded by fish and a floating cup, with text indicating trash collected today: 42.

Interior of a science museum with butterfly and insect displays, glass globes hanging from the ceiling, and large windows letting in natural light.

A large polar bear statue standing upright indoors, with a smaller polar bear statue at its feet, in a retail store or museum setting.

“It was great working with Ben and Grey Duck Labs! He was super responsive to our wants and needs to get our project off the ground. We entered the process knowing we wanted to experiment with AR technology, but we had very little knowledge of the topic or how to proceed. Ben guided us on what we could accomplish, and helped bring our ideas to life in a way we hadn't imagined. We are very happy with the final product, and our AR Mirror and Lenses have brought some new life to some of our classic exhibits. If you are interested in AR technology, I highly recommend working with Ben.”

Neal Sutton, Sr. Director of Visitor Experience | Science Museum of Minnesota